Learn the fundamentals of online marketing, including SEO, SEM, social media, and email marketing. Build a strong foundation to understand how digital platforms shape modern business.

• Search Engine Optimization (SEO)

Master SEO techniques to improve website rankings, drive organic traffic, and increase visibility on Google and other search engines.

• Social Media Marketing (SMM)

Understand how to build brand presence, engage audiences, and create impactful campaigns across platforms like Facebook, Instagram, LinkedIn, and Twitter.

• Pay-Per-Click Advertising (PPC)

Get hands-on knowledge of running paid ad campaigns on Google Ads, Facebook Ads, and other platforms to generate quality leads and sales.

• Content Marketing

Learn how to create compelling content that attracts, engages, and converts your audience into loyal customers.

• Email Marketing

Develop strategies to design professional campaigns, build email lists, and boost customer retention with personalized communication.

• Web Analytics

Understand how to track, measure, and analyze user behavior using tools like Google Analytics to make data-driven marketing decisions.

• Affiliate & Influencer Marketing

Gain insights into affiliate networks and influencer collaborations to grow brand reach and revenue.

• Career Opportunities in Digital Marketing

Discover various career paths such as SEO Specialist, Social Media Manager, PPC Expert, Content Strategist, and Digital Marketing Consultant.